Mr. Frederick Olukayode Onobere Sadare Apeji, 57 years, is a public relations (PR) specialist and an event management expert. He graduated in English Language from University of Maiduguri, Borno State in 1990. He also began a Masters in English program in University of Lagos in 1991/1992 (and plans to return there soon for this unfinished business). Over the years, he has attended numerous executive education programs in Nigeria and abroad.
Mr. Apeji was Head of Corporate Communications at the legacy Devcom Bank Limited, Head of Corporate Communications at the legacy NNB International Bank Plc, and Unit Head of Media and Communications at Unity Bank Plc (2003-2008). He resigned voluntarily from Unity Bank in 2008 to focus on his business career.
Apeji has acquired a checkered career experience in business journalism, press advertising sales, PR consulting, full-time Church ministry, and corporate communications from 1991 till date. He has consulted, over the years, on branding, public relations, event management, etc, for clients in Nigeria, Netherlands, Ghana, Namibia, Morocco, UK, France, Italy and USA.
He is currently the Chairman/CEO of Alford Conferences Limited, the Publisher of REVENUE magazine, the convener of the annual World Digital Exhibition (Worldex), an the convener of several other events. Apeji is on the board of directors of Eli Business Support Services Limited, Frases Consulting Limited, Amfire Exhibitions Limited, Raphos Real Estate Limited.
To feed his body, mind and soul, Fred plays chess, swims, and plays football. He has been a regular volunteer on various Church and other community programs from 1986 till date. He is a public speaker on various subjects: government revenue generation, good governance, branding, entrepreneurship, tech, food security, etc.