Mr. Frederick Olukayode Onobere Sadare Apeji, 57 years, is a public relations (PR) specialist and an event management expert. He graduated in English Language from University of Maiduguri, Borno State in 1990. He also began a Masters in English program in University of Lagos in 1991/1992 (and plans to return there soon for this unfinished business). Over the years, he has attended numerous executive education programs in Nigeria and abroad.
Mr. Apeji has a diverse and rich career experience in the related fields of business journalism, press advertising sales, PR consulting, full-time Church ministry, and corporate communications, from 1991 till date. He was Head of Corporate Communications at the legacy Devcom Bank Limited, Head of Corporate Communications at the legacy NNB International Bank Plc, and Unit Head of Media and Communications at Unity Bank Plc (2003-2008). Fred resigned voluntarily from Unity Bank in 2008 to focus on his business career. He has consulted, over the years, on branding, public relations, event management, etc, for clients based in France, Ghana, Italy, Morocco, Namibia, Netherlands, Nigeria, UK, and USA.
He is currently the CEO of Alford Conferences Limited, the Publisher of REVENUE magazine, President of the annual World Digital Exhibition (WORLDEX), the Convener of Accra Business Forum (ABF), and the brain behind several other business events. Apeji is on the board of directors of Frases Consulting Limited, Amfire Exhibitions Limited, and Raphos Real Estate Limited. He has been a regular volunteer for various Church and other community programs from 1986 till date. He is a public speaker on various subjects: globalization, good governance, branding, entrepreneurship, host country/host city marketing, etc.
To feed his body, mind and soul, Fred plays chess, swims, and plays football occasionally.